Privacy policy
PRIVACY POLICY — THE LUXE AURA
Effective Date: 25 September 2026
At The Luxe Aura, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights regarding your personal information.
1. INFORMATION WE COLLECT
When you place an order or interact with our website, we may collect personal information such as:
• Your name
• Delivery and billing address
• Phone number
• Email address
• Order and transaction information
• Information you provide when contacting us
When you browse our website, certain information such as your IP address, browser type, device information, and website activity may also be collected automatically through our website and related technologies.
2. HOW WE USE YOUR INFORMATION
We use your personal information to:
• Process and fulfil your orders
• Arrange delivery and provide tracking information
• Process payments
• Communicate with you about your orders
• Respond to customer queries and provide support
• Improve our website, products, and customer experience
• Prevent fraud, misuse, or unauthorised transactions
• Send promotional communications where you have provided the required consent or where otherwise permitted by law
We only collect and use personal information for lawful and relevant purposes related to our business activities.
3. MARKETING COMMUNICATIONS
If you choose to subscribe to our marketing communications, we may contact you by email, SMS, WhatsApp, or other available communication channels about products, promotions, and updates.
Marketing consent is not required to make a purchase.
You may unsubscribe from promotional communications at any time using the available unsubscribe option or by contacting us directly.
4. DISCLOSURE OF INFORMATION
We may share personal information with trusted third-party service providers where necessary to operate our business and provide services to you.
This may include:
• Payment providers
• Courier and delivery partners
• Website and e-commerce service providers
• Communication and marketing service providers
• Fraud prevention and security providers
We may also disclose personal information where required or permitted by law, including where necessary to comply with legal or regulatory obligations.
We do not sell your personal information.
5. SHOPIFY
Our online store is hosted and powered by Shopify, which provides the e-commerce platform we use to sell our products and process orders.
Shopify may process personal information on our behalf as part of providing its services. Shopify maintains its own privacy and security practices, which may apply to information processed through its platform. (Shopify)
You can view Shopify’s Privacy Policy through Shopify’s official website:
Shopify Privacy Policy
6. THIRD-PARTY SERVICES
We use trusted third-party service providers where necessary to operate our website and fulfil orders.
These providers may process personal information only as necessary to provide their services to us or where otherwise permitted by law.
Third-party providers may have their own privacy policies, and we encourage you to review them where appropriate.
7. SECURITY
We take reasonable and appropriate measures to protect personal information against unauthorised access, loss, misuse, alteration, or disclosure.
Payment information is processed through secure payment providers. We do not store your full card details on our website.
While we take reasonable steps to protect your information, no method of transmitting or storing information electronically can be guaranteed to be completely secure.
8. RETENTION OF PERSONAL INFORMATION
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, to provide our services, to comply with legal and accounting requirements, to resolve disputes, and to enforce our agreements.
Where information is no longer required, it will be securely deleted, destroyed, or anonymised where appropriate.
9. YOUR PRIVACY RIGHTS
Subject to applicable law, you may have the right to:
• Request access to personal information we hold about you
• Request correction of inaccurate or incomplete information
• Request deletion or restriction of your personal information where legally applicable
• Object to certain processing of your personal information
• Withdraw consent where processing is based on consent
• Lodge a complaint regarding the handling of your personal information
These rights may be subject to legal limitations and applicable requirements under South African law.
10. CHILDREN’S INFORMATION
Our website is not intended to knowingly collect personal information from children without appropriate consent.
Where the processing of children’s personal information is subject to specific legal requirements, we will comply with those requirements.
11. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes to our business, website, services, or applicable legal requirements.
Any updated version will be published on this website with the revised effective date.
12. CONTACT US
If you would like to access, correct, amend, or request deletion of personal information we hold about you, or if you have any privacy-related concerns, please contact us at:
The Luxe Aura
Clifton Mall
53 Fountain Road
Fordsburg, Johannesburg, 2092
Email: support@theluxeaurasa.co.za
Phone / WhatsApp: 071 919 4154